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Web Services

Our Services Include...

Our services are only available for Brookhaven National Laboratory employee's and guests actively working at the laboratory. In short, our services include: custom scripting, web and application hosting, database development and support, web design, custom graphic and multimedia support. Below you will find more detailed descriptions of these services.

Scientific programming support for Unix web applications in the following areas: Java (JSP, Servlets, Applets) and XML. Database integration - PHP/JDBC/MySQL/Oracle

Administrative programming supportfor Microsoft-based applications in the following areas: Visual Basic, Active Server Pages, Active Directory, Exchange, Transaction Server, SQL Server and Oracle.

Web Hosting
Personal Public Web Pages
Web Publishing
VeriSign Digital ID/SSL Certificates
Optimizing Pages for Search Engines
Web Indexing
Web Statistics
Graphic Design
Database Support
Private Chat Applications
Custom Applications
Development Team



Web Hosting

For each web account, content can either be maintained by the department, division, or project that owns it or it can be updated and maintained by ITD's Application Services Group (Account/Activity number maybe required).

To get "Author" access to webs being hosted on our "Windows" servers running IIS, users MUST have a BNL Domain Account. For more information on this service please see Setting up a website.

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Personal Public Web Pages

Some of ITD's web servers can host USER content that is "work related" (user resumes, published papers, publications, other project and experiment related links and information, etc...). This personal web space should NOT be confused with an AOL or other standard commercial ISP web hosting service. Family or other personal content can not be hosted in this web space. Inappropriate content will be removed immediately. Users will then be notified by email.

Examples of inappropriate use of BNL resources - This list is strictly prohibited and should not be considered all-inclusive; please check with the Cyber Security Office (security@bnl.gov) about your proposed usage.

To get "Author" access to webs being hosted on our "Windows" servers running IIS, users MUST have a BNL Domain Account. For more information on this service please see Setting up a website.

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Publishing Websites

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VeriSign Digital ID/SSL Certificates

SSLs are distributed through the purchase of certificates. One certificate is required for each server to be protected. Managing SSL certificates can be challenging for large organizations with multiple servers. An easy way to control the issuing, renewing, and revoking of certificates, and the access privileges associated with each certificate, is by having a centralized management system. The Information Technology Division (ITD) has the capabilities of managing SSL certificates for the Laboratory. The benefits of having ITD manage your SSL Certificates are:

  • Issuance certificates on demand within minutes of receiving a request.
  • Volume discounts, which pass down to all enrolled users.
  • Simplified web-based enrollment interface.
  • Detailed Audit Reports are available upon request.
  • Local onsite technical support.

Send an email to www@bnl.gov for more information.

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Optimizing Websites for Search Engines

Website authors often wonder why their site is not found by search engines. Here are some tips to increase the chances that your site will be indexed and found successfully by other users:

Frequency and location - One of the the main rules in a search engine's ranking algorithm involves the location and frequency of keywords on a web page. Pages with the search terms appearing in the HTML <title> tag are often assumed to be more relevant than others to the topic.

Search engines will check to see if the search keywords appear near the top of a web page, such as in the headline or in the first few paragraphs of text. They assume that any page relevant to the topic will mention those words right from the beginning.

Frequency is the other major factor in how search engines determine relevancy. A search engine will analyze how often keywords appear in relation to other words in a web page. Those with a higher frequency are often deemed more relevant than other web pages. If you want users to be able to find your page about gardening, but the word "gardening" only appears once on the page, it's not likely to be successfully indexed by a search engine or found by a user.

Content - The keywords you expect people to find your site by need to be reflected in the page's content. In particular, that means you need HTML text on your page. Sometimes sites present large sections of text via graphics. It looks pretty, but search engines can't read those graphics. That means they miss out on text that might make your site more relevant. Use HTML text whenever possible.

Meta tags - Use proper meta tags on pages that you want to be easily locatable by a search engine. Meta tags are information inserted between the <head> tags at the top of your web pages. Here's an example:

<HEAD>
<TITLE>High Energy Physics Department Home Page</TITLE>
<META name="description" content="Everything you wanted to know about high energy physics at Brookhaven Lab.">
<META name="keywords" content="physics, accelerators, quark gluon plasma, ions, relativistic heavy ion collider, alternating gradient synchrotron">
</HEAD>

The meta description tag contains the text you want to be shown as your description. The description goes between the quotation marks after the content= portion of the tag (generally, 200 to 250 characters may be indexed, though only a smaller portion of this amount may be displayed).

The meta keywords tag allows you to provide additional text for crawler-based search engines to index along with your body copy. Most crawlers now ignore this tag but it is sometimes useful as a way to reinforce the terms you think a page is important for on the crawlers that still support it. For instance, if you had a page about stamp collecting -- AND you say the words stamp collecting at various places in your body copy -- then mentioning the words "stamp collecting" in the meta keywords tag might help boost your page a bit higher for those words. Remember, if you don't use the words "stamp collecting" on the page at all, then just adding them to the meta keywords tag is extremely unlikely to help the page do well for the term.

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Web Indexing

If you would like to have your website indexed, tell us the top-level page of the missing information and it will then be automatically included the next time the search catalog is updated. By default, all sites referenced to
< www.bnl.gov/some_website > is automatically indexed and a new index catalog is built once a week. For all others a custom site index entry is necessary to have the crawler index your site or web server.

If you feel your site is not being indexed properly, send an email to www@bnl.gov?subject=site is not being indexed so we can take a look at it. In some cases a custom site index entry is necessary to crawl some websites. If you would like us to index your site, please send and email to www@bnl.gov?subject=Index My Website along with the information below.

  • Your Name
  • Name of Website
  • Top-level URL ( web page location )

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Web Statistics

Need web server or website statistics, contact Application Services with your request and we can setup your own custom site summary report. If you are running a web server and would like us to generate a custom site summary report for you, access to server log files is a must. For more information on this service please see Web Trends. If you would like us to generate a summary report for your, please send and email to www@bnl.gov?subject=Need Web Stats along with the information below.

  • Your Name
  • Name of Web Server or Website ( full web path )

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Graphic Design

Our graphic design staff and generate your web page graphics upon request. Service include: Custom Animated Gifs, Dynamic Navigation Menus, Customs Roll-Over images, Custom Logos, Multimedia support or any other type of web graphic you need.

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Database Support

Our support staff can setup and manage your database while you worry about the important stuff..."The Data". We can also generate custom scripts upon request.

Scientific programming support for Unix web applications in the following areas: Java (JSP, Servlets, Applets) and XML. Database integration - PHP/JDBC/MySQL/Oracle

Administrative programming support for Microsoft-based applications in the following areas: Visual Basic, Active Server Pages, Active Directory, Exchange, Transaction Server, SQL Server and Oracle.

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Private Chat Applications

This live chat application can be setup on any website being hosted on ITD's web servers running on a Windows platform. UNIX users please contact Application Services for other options. If you would like a private chat run setup, please fill out our online form.

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Custom Applications

We provide a full range of custom interactive web application and development services for many BNL departments, divisions, and projects that want to post web pages in the Public or Internal Presence Zone of the BNL web space but do not want to administer or secure their own web servers or take on a web development staff.

From concept and design, to final site development, we deliver all services "in house", thereby assuring quality and on time performance. Our participation continues after initial development.  We consult on interactive and business issues, advise on new available web technologies and provide performance analysis on an enduring basis.

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Last Modified: February 1, 2008